Vice President, Owned Channels Digital Credit Card Marketing Strategy
JPMorgan Chase & Co. · Wilmington, Delaware, US
About JPMorgan Chase: JPMorgan Chase is a global leader in financial services, committed to delivering innovative solutions and exceptional customer experien...
Job description
About JPMorgan Chase: JPMorgan Chase is a global leader in financial services, committed to delivering innovative solutions and exceptional customer experiences. We foster a culture of excellence, collaboration, and continuous improvement, guided by our core values of integrity, accountability, and client focus. Position Overview: Join our dynamic team where you will help shape and lead the overall strategy, execution, and ongoing optimization of Chase’s Owned Channels, which is responsible for driving significant digital account acquisition and revenue growth. This role offers the opportunity to help build the future of digital marketing for our credit card portfolio, optimize customer journeys, and influence firm-wide strategic priorities. As a Vice President on our Card Marketing team, you will be responsible for delivering strong acquisition performance and managing ambitious annual targets, while continuously identifying and implementing innovative testing and optimization initiatives to enhance customer engagement and drive incremental account growth. Job Responsibilities: - Lead and manage the acquisition marketing strategy for Chase Owned Channels - Collaborate with cross-f...