Marketing Intern | InterContinental Cascais-Estoril
IHG · PT
The Marketing Intern will assist in the development and execution of marketing strategies to increase brand awareness and drive revenue for the hotel’s rooms...
Job description
The Marketing Intern will assist in the development and execution of marketing strategies to increase brand awareness and drive revenue for the hotel’s rooms, restaurants, and event spaces. You will help bring the IHG brand to life by creating engaging content, managing digital platforms, and supporting promotional events. Key Responsibilities: 1. Content Creation & Social Media 2. Digital Marketing & E-Commerce 3. Public Relations & Events 4. Brand Standards & Collateral - Support the management of the hotel’s social media profiles (Instagram, Facebook, LinkedIn, TikTok). - Capture high-quality photos and videos of the property, food dishes, and events for promotional use. - Assist in drafting engaging copy for social media posts, newsletters, and blog articles in English. - Assist in updating the hotel’s website content and ensuring third-party booking sites (OTAs) have current images and descriptions. - Monitor online guest reviews on platforms like TripAdvisor and Google, drafting professional responses. - Support SEO (Search Engine Optimization) efforts and track the performance of digital ad campaigns. - Assist in organizing and hosting media visits, influencer stays, and loc...