Digital Marketing Manager in Beautiful Sarasota, Florida

Job description

The Digital Marketing Manager will demonstrate a clear understanding of business needs and goals to plan and execute digital marketing strategies that deliver excellent results and ROI. This role works collaboratively to coordinate and manage digital campaigns to implement a winning marketing strategy QUALIFICATIONS: - Create and execute digital marketing strategies - Perform keyword, competitor, industry, and content development research - Optimize paid ad campaigns and manage ad spend - Planning, development and execution of digital programs and campaigns, including website strategy, budget, design, and social media. - Track KPIs through digital analytics and reporting to ensure strategies are achieving client objectives and producing ROI - Manage the call tracking platform - Execute continual research and learning to stay aware of trends within the industry - Prioritize tasks and manage time appropriately to meet short and long-term deadlines - Proficient with graphic design with the ability to create visual concepts - Manage the digital marketing calendar - Maintain online presence and reputation of the company - Working closely with marketing to establish and maintain brand aw...