Vice President, Integrated Brand Marketing

Job description

How You’ll Contribute The Communications, Marketing and Brand team uses creative and strategic tools to further the mission of the National Geographic Society (NGS), while maintaining our place as one of the world’s most trusted non-profit organizations and global brands. The Division develops and executes mission-driven,-brand strategies and integrated strategic communications, marketing, creative and audience growth for the National Geographic Society and unifying our efforts across owned channels, partners and earned media. The team is composed of seven integrated departments: Creative, Integrated Brand Marketing, Partnerships Marketing, MarCom Operations and Internal Communications, Strategic Communications, Executive Communications, and Crisis Communications and Public Relations. The VP, Integrated Brand Marketing is responsible for orchestrating a unified brand narrative across all touchpoints working closely across all Marketing and Communications teams. This role defines the high-level brand strategy and ensures it is connected to tactical execution, working across channels to deliver a seamless and consistent experience. The VP of Integrated Brand Marketing will oversee th...