CRM Manager - SuperYachts

Job description

Role Overview The CRM Manager is a hands-on management role responsible for owning, administering, and continuously improving the CRM ecosystem for the MarineMax Superyacht Division. This role serves as the primary owner of HubSpot CRM while actively driving the consolidation and retirement of legacy Microsoft Dynamics CRM systems. The CRM Manager collaborates closely with Sales, Marketing, Commercial, Development, and BI stakeholders to ensure CRM design decisions support long-term business needs. The role has the authority to approve or decline CRM requests based on platform integrity, scalability, and overall business benefit. This position balances day-to-day CRM administration with vendor coordination, project execution, and stakeholder support, and will evolve to include direct people management as the CRM team grows. Key Responsibilities: CRM Platform Ownership & Administration (≈50%) •Own day-to-day administration of HubSpot CRM, including user management, workflows, automation, data models, and configurations. •Maintain and support legacy Microsoft Dynamics CRM systems during the transition period. •Ensure CRM platforms are stable, scalable, and aligned with defined busine...