Data Analyst

Job description

Job DetailsJob Location: Chicago, IL 60601Position Type: Full TimeEducation Level: 4 Year DegreeSalary Range: $80,000.00 - $90,000.00 SalaryTravel Percentage: NegligibleThe Data Analyst plays a key role in supporting PCMA’s data-driven marketing strategy by providing analytics, dashboards, and performance insights across digital channels, campaigns, events, and membership engagement. This role focuses on transforming marketing and engagement data into actionable insights that help optimize campaigns, improve audience targeting, and support data-informed decision-making across the organization. Reporting to the Director of Digital Experience & Data Strategy, the Data Analyst will develop dashboards, analyze campaign performance, and support reporting across CRM, marketing automation platforms, and digital analytics tools. This role is a hands-on analytics position focused on marketing performance measurement and insight generation. ESSENTIAL DUTIES AND RESPONSIBILITIES: Digital Marketing & Experience Strategy: Lead the development and execution of PCMA’s digital marketing strategy across web, email, marketing automation, and campaign experiences. Ensure digital channels are optimize...