Brand Manager – Super Premium Plus

Job description

The Wine Group (TWG) is a leading producer of award-winning wines and alcoholic beverages across 120+ brands. With operations in California, New York and Australia, TWG is an innovator in developing and marketing brands beloved by consumers globally, including Cupcake, Franzia, Benziger, Imagery, Tribute, Chloe, Meiomi, Cooks, 7 Deadly, Cooper & Thief, and more. We produce our products using sustainable practices to create delicious beverages that people can feel good about. Visit us at www.thewinegroup.com. JOB SUMMARY: The Brand Manager is responsible for the development and execution of both annual and long-term strategic marketing plans across a portfolio of premium and higher-end brands, including Chloe, Cooper and Thief, and the newly acquired Phony Negroni, a leading ready-to-serve non-alcoholic cocktail brand. The ideal candidate brings a strong foundation in CPG marketing best practices and a proven track record of building premium alcoholic beverage and/or consumer packaged goods brands, with the ability to balance strategic thinking and hands-on execution. They combine best-in-class skill, confidence, and judgment as a consumer marketer with the ability to identify oppor...