Lifestyle Communications Manager (m/w/d)

Job description

Purpose of the Job Engage in promoting or creating an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. Role Summary: Strengthen Hyundai’s presence within Europe’s lifestyle and cultural landscape. As our Lifestyle Communications Manager (m/w/d), you develop impactful storytelling initiatives, build strong relationships with media and influencers, and create meaningful brand moments that connect Hyundai with relevant audiences beyond traditional automotive communication. You act as a strategic connector between brand, culture, media, and lifestyle trends across European markets. We want you to: - Develop and implement a pan-European lifestyle communications strategy aligned with brand and business objectives - Build and maintain strong relationships with editors-in-chief, lifestyle journalists, influencers, and key media stakeholders - Identify emerging media opportunities, lifestyle trends, and cultural moments to strengthen Hyundai’s brand positioning - Design and execute tailored storytelling initiatives, media programs, and lifestyle experiences across European markets - Create compelling n...