Senior Manager, Global Brand Marketing
Boston Scientific · Marlborough, Massachusetts, US
Additional Location(s): US-MN-Arden Hills Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance At Boston Scientific, we...
Job description
Additional Location(s): US-MN-Arden Hills Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions. About the role: The Senior Manager, Global Brand Marketing is responsible for creating the corporate brand marketing strategy and translating this into actionable plans that enhance corporate brand awareness, build trust and drive meaningful engagement in support of Boston Scientific’s brand and reputation. This role reports to the director, Global Brand Strategy and will partner with corporate communications leadership. This role serves as the day-to-day strategic owner of integrated, high-impact multi-channel corporate campaigns including defining paid media strategies that amplify corporate brand and reputation narratives, setting campaign priorities, leading agenc...