Vice President, Community Marketing Strategy Lead
JPMorgan Chase & Co. · Columbus, Ohio, US
The Community Marketing team unifies and amplifies initiatives that build trust in communities, empower consumers, and strengthen relationships with Chase cu...
Job description
The Community Marketing team unifies and amplifies initiatives that build trust in communities, empower consumers, and strengthen relationships with Chase customers. We are seeking a senior marketing leader to drive end-to-end Community Marketing—from strategy through execution—across channels and experiences. As a Vice President Community Marketing Strategy Lead in Consumer Bank, you will set the marketing strategy and activation approach, ensuring alignment to business priorities and brand standards. You will lead cross-functional planning and execution across marketing, social, communications, PR, and field teams. You will establish performance measurement and continuous improvement practices to strengthen impact, relevance, and consistency across markets. Job Responsibilities: - Set Community Marketing strategies and annual priorities aligned to business priorities and objectives - Develop integrated marketing plans that connect community initiatives to clear audience outcomes and measurable results. - Lead cross-functional governance and stakeholder alignment across Marketing, Social, PR, Communications, Legal, Compliance, and partner teams. - Direct end-to-end financial healt...