Esports Partnerships & Brand Activation Manager

Job description

We are looking for an Esports Partnerships & Brand Activation Manager to expand our presence in the competitive gaming ecosystem through strategic partnerships, sponsorships, and creator collaborations. This role focuses on identifying and activating opportunities with esports teams, players, and events then translating those partnerships into impactful content, brand credibility, and product adoption for our gaming peripherals, and other product lines. The ideal candidate understands the esports landscape, knows how to evaluate partnership value, and can turn esports moments into marketing leverage across content, social, and campaigns. Essential Duties and Responsibilities: Esports Strategy & Partnerships - Identify and secure partnerships with esports teams, players, leagues, and tournament organizers - Evaluate opportunities based on brand alignment, audience reach, and ROI potential - Build and maintain relationships with key stakeholders in the esports ecosystem Brand Activation & Campaign Integration: - Develop and execute esports activation plans tied to product launches and GTM initiatives - Ensure partnerships translate into content, storytelling, and measurable brand imp...