Manager, Appeals

Job description

The Manager, Appeals plays a key role in increasing donor participation and engagement, especially among alumni, parents, and other constituents, to ensure the university meets its annual giving targets. This role includes both strategic and tactical responsibilities, with a focus on donor cultivation, stewardship, tracking, and campaign management. Duties: The above information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job. - Aid in the overall development, execution, tracking, and evaluation of annual giving campaigns and appeals, including 2 annual giving days, direct mail, email appeals, and digital fundraising initiatives. - Develop digital content, including website updates, and email appeals ensuring efforts meet goals of department and stakeholders. Create and oversee corresponding direct mail campaigns when applicable. - Collaborate on strategy for events designed to engage donors, including in-person activations, digital presence, a...