Sr Marketing Manager - Product Marketing

Job description

Job Description Summary Job Description: The Senior Product Marketing Leader is responsible for building and articulating market and product strategies and value sells for respective Commercial Engines & Services. Essential Responsibilities: - Develop the long-term strategic vision and value proposition for the assigned business channel, product line, and/or services offering. - Perform maintenance cost study and conduct external communication with airframers and lessors. - Coordinate with product line cost of ownership team, develop analytics and services value sell content with short term and life cycle maintenance cost to support sales campaign and customer summits communication. - Support strategic business plan and pricing discussion, participate in CFM commercial policy discussion and bring solution to address market feedback and achieve business goal. - Articulate and present GE’s product value differentiation in the market to assigned customer segments. - Monitor any current and future competitive threats in the industry and provide recommendations to maintain or secure GE’s desired market positioning. - Coordinate with airframers to develop joint value sells. - Build netwo...