Senior Manager Integrated Marketing

Job description

Senior Manager Integrated Marketing Location: Based in Princeton, NJ or Westminster, CO as a hybrid employee or fully remote in the US Job Level: Management (M3): Trimble’s Transportation & Logistics business in North America is looking for a marketing leader to join our Revenue Marketing team. The Senior Manager Integrated Marketing is a leadership role responsible for the strategy and execution of our customer engagement engine. You will lead a team of marketers to drive customer value, retention, and growth across our connected transportation ecosystem. This is a player-coach role. You will partner with the Senior Director of Revenue Marketing to set the high-level strategy, while you and your team execute data-driven campaigns. Your mission is to move beyond traditional engagement tactics and build a program that helps customers unlock new value, migrate and modernize, and become vocal advocates for Trimble. What you’ll do: Manage, mentor, and develop a team of individual contributors across Lifecycle, Customer Marketing, and Integrated Campaigns Collaborate with leadership to define the annual customer lifecycle marketing strategy. Translate high-level revenue goals into actio...