Media Planner
Associated Press · New York City, New York, US
The Associated Press is an independent global news organization dedicated to factual reporting. Founded in 1846, AP today remains the most trusted source of...
Job description
The Associated Press is an independent global news organization dedicated to factual reporting. Founded in 1846, AP today remains the most trusted source of fast, accurate, unbiased news in all formats and the essential provider of the technology and services vital to the news business. More than half the world's population sees AP journalism every day. The Associated Press is seeking a highly detail-oriented and strategic Media Planner to join AP’s B2C effort, building on AP’s reputation, reach and high-quality content to bring unique advertising opportunities direct to the market. This position will report to the Senior Media Planner. The Media Planner works closely with the Senior Media Planner, sales team, integrated marketing team and the rest of the revenue operations team to develop both custom and standard proposals and media plans, and to assist in building and maintaining relationships with advertisers. The ideal candidate has knowledge of digital advertising campaign planning and management, including sponsorships, display, video, native solutions, branded content and social media. This role assists with the development of strategies, pricing and media plans to support o...