Sr SEO Strategist

Job description

Senior SEO Strategist Work Model: On-site, Framingham, MA: Staples is business to business. You’re what binds us together. Team Summary: Our marketing team is charged with an important task – sharing our Staples story. We use customer data and analytics to help us understand and improve our customers’ experiences, drive customer retention and encourage brand loyalty. Our team is diverse, with skillsets and responsibilities ranging from graphic design, content creation and performance marketing to internal communications and loyalty & rewards programs. We work together to provide expertise and guidance, so that the Staples brand is well represented in all areas. Role Summary: The Senior SEO Strategist is a critical member of Staples’ Marketing team, partnering closely with digital site experience, content, and product management teams to drive search engine visibility and performance across our print site. This role ensures SEO best practices are embedded throughout all pages and templates, supporting our organic acquisition strategy and reinforcing Staples’ brand authority in search. This position focuses on improving organic traffic, search relevance, and user engagement through e...