Revenue Marketing Manager

Job description

We’re seeking a Revenue Marketing Manager to drive pipeline generation, progression, and conversion across priority segments, with clear accountability for revenue impact. This role sits at the intersection of Marketing, Sales, and RevOps, partnering with AEs, BDRs, and Customer Success to accelerate deals and improve funnel performance. You’ll blend strategy and execution, using data, automation, and AI to build scalable, repeatable revenue programs. Major Responsibilities: - Own marketing contribution to pipeline creation, progression, and revenue outcomes across target segments - Identify and prioritize high-value accounts, active opportunities, and revenue-critical segments - Plan and execute integrated campaigns (ABM, lifecycle, outbound support, paid media) - Partner with Sales and RevOps to align pipeline targets, coverage, and prioritization - Analyze funnel performance (Lead → Meeting → Opportunity → Close) and optimize conversion rates and pipeline velocity - Identify and address conversion gaps across messaging, targeting, channel mix, and follow-up strategies - Support deal acceleration through targeted campaigns, pipeline reactivation, and account-specific programs - E...