Senior Care Marketing Manager

Job description

Salary: 75,000 – $95,000 Hybrid - With regular travel to senior centers Lead the Narrative. Drive Census. Strengthen Seven Communities Marketing in senior care isn’t about pretty brochures. It’s about the moment a family says, “This feels right.” It’s about trust. Reputation. Visibility - And yes — census Ascentria Care Alliance is seeking a Senior Care Marketing Manager to lead strategy and execution across seven senior care centers. This role sits at the intersection of brand, operations, admissions, and revenue — balancing system-wide consistency with the unique identity of each community. If you are both strategic and hands-on… If you understand that occupancy follows clarity and credibility… If you can turn complex healthcare services into messaging families actually understand… This is your seat at the table What You’ll Lead: You won’t “support” marketing: You will drive it: Growth & Census Strategy: - Translate occupancy goals into actionable marketing plans - Analyze referral trends, payer mix, and competitive positioning - Identify differentiators that make each center stand out - Adjust tactics in real time based on performance data Multi-Site Portfolio Leadership: - Over...