Marketing Lead

Job description

We're looking for an experienced marketer who will own the go-to-market strategy and brand story for The Machine — Stagwell's AI-powered marketing operations platform that's redefining how enterprises plan, create and optimize marketing at scale. This is a zero-to-one role: you'll build the playbook for taking a transformative product to market, driving demand among enterprise buyers, and establishing The Machine as a category-defining platform. The Marketing Lead will sit at the intersection of product marketing, demand generation and brand storytelling — working across Code and Theory leadership, the Stagwell network, our technology partner ecosystem, and directly with client teams. This role requires a blend of strategic thinking, creative execution and cross-functional leadership, with a bias toward action and measurable impact. WHAT YOU'LL DO: - Own The Machine's brand narrative, positioning, and messaging architecture — ensuring consistency across all channels and audiences - Translate a complex AI-powered platform into clear, compelling stories that resonate with enterprise CMOs, marketing operations leaders and C-suite buyers - Craft and execute a go-to-market strategy with...