SEO & AEO Lead – Contractor

Job description

Basware is the clear market leader in Invoice Lifecycle Management, trusted by over 6,000 global customers and recognized #1 by Gartner, Forrester, and IDC. We revolutionized how the world’s largest organizations manage and automate AP, processing more than $10 trillion in invoices with unmatched accuracy, compliance, and control. If you’re inspired by innovation, growth, and a value‑driven culture, this is your chance to help shape the future of finance. We are looking for an experienced SEO, AEO & GEO contractor t o lead and own Basware's organic search strategy across traditional SEO, AI answer engines (AEO) and generative/LLM-powered search environments (GEO) . This role goes beyond classic SEO and focuses on ensuring Basware is visible, well-structured and competitively positioned across Google, ChatGPT, Perplexity, Google AI Overviews and other evolving discovery platforms . The person will be responsible for improving our technical SEO foundations, shaping search-led content priorities, strengthening our visibility in AI search, collaborating with marketing teams to make recommendations for building Basware's off-site authority and presence in the data sources LLMs train on,...