Trade Marketing Specialist

Job description

CURRENT EMPLOYEES, CONSULTANTS, AND AGENCY PARTNERS: If you currently work for Brown-Forman, please apply by clicking the Careers icon on the Workday portal. For best results, use Google Chrome to view this page. Quote from Hiring Manager: This position will be focused on strengthening our position by developing compelling activities able to turn brand choices into purchases. What You Can Expect: ● Activity Planning: Contribute to the preparation of a 12-month activity calendar and support the 4Ps through detailed analysis. ● Market & Customer Insights: Advise on customer and channel understanding, co-create customer plans, and identify new market opportunities. ● Sales Collaboration: Work closely with the Sales Team and Key Account Managers to turn selling stories into effective sales tools and execute contractual provisions. ● POSM & Activations: Lead the development, production, and distribution of POSM materials, and manage in-store consumer activations. ● Communication & Budget Management: Ensure proper communication with the Sales Team and trade partners, track trade-related spending, and manage document flow related to trade activities. What You Bring to the Table ● Experien...