JobMesh

Social Media and Brand Communications Coordinator - Upstate Sport

Cotton On Group · Geelong, Victoria, AU

ABOUT US Bleacher Athletic is the sports division of Cotton On Group, creating licensed apparel and fanwear across the AFL, AFLW and NRL. Alongside this, we...

Job description

ABOUT US: Bleacher Athletic is the sports division of Cotton On Group, creating licensed apparel and fanwear across the AFL, AFLW and NRL. Alongside this, we are the team behind Upstate Sport - a fast-growing women’s activewear brand born in the studio and built for real life. Designed to move seamlessly from workout to everyday wear, Upstate Sport blends performance, style and community. With exciting growth plans ahead, this is an opportunity to join the brand at a pivotal stage and help shape what’s next. ABOUT THE ROLE: Upstate Sport is looking for a Brand Comms & Social Coordinator to help bring the brand to life across social, community and brand communications. This role is ideal for someone who lives and breathes social media, understands culture and trends, and knows how to create content and brand moments that people want to engage with. Working within a small and fast-moving team, you’ll support the execution of campaigns, social content, influencer partnerships and community activations that build brand awareness, engagement and growth. KEY RESPONSIBILITIES: - Manage and execute day-to-day social content across Instagram, TikTok and paid social - Create social-first con...