Martech - Analytics Program Manager - Marketing Performance

Job description

Job Title: Analytics Program Manager - Marketing Performance Status: Exempt Reports to: Director - Marketing Analytics Department: MarTech Job Code: 12017 Pay Range: $124,700.00 - $130,000.00 Annually WHO WE ARE: Golden 1 Credit Union is among the top credit unions in the country. As a member-owned, not-for-profit cooperative, Golden 1 is guided by the credit union philosophy of “people helping people.” We are committed to empowering our members and uplifting our communities as we create a more equitable and financially inclusive California. We welcome all who embrace our Core Values. WHO YOU ARE: You own the development, execution, and governance of marketing performance measurement frameworks, overseeing campaign reporting, attribution, and optimization analytics to ensure marketing investments drive measurable impact. You are a strategic, data driven analytics leader and trusted partner to marketing, product, and business stakeholders, with deep expertise in marketing measurement, consumer banking products, and performance storytelling. You deliver high quality reporting and actionable insights, translate complex data into clear recommendations, and collaborate cross functionall...