Sr. Lead Digital Marketing Manager, Paid Media

Job description

Job Description Sr. Lead Digital Marketing Manager, Paid Media Team: Digital Marketing: Location: This position operates in a hybrid model with 6-8 days a month in-office (every Wednesday and every other Thursday) from our Atlanta or Toronto offices. Amazing Career Moments Happen Here: The best work happens when smart people move fast, together. At Applied, we’ve spent 40+ years building technology that solves real problems for insurance professionals, and we’re not slowing down. We’re pushing what’s possible in Insurtech and doing it inside a culture built on trust, inclusion, and growth. Opportunity for Impact: We’re looking for a Sr. Lead Digital Marketing Manager, Paid Media to join our Digital Marketing team and make a real difference for the people who depend on our products every day. You’ll set and evolve full-funnel paid media strategy and programs across PPC (Google Ads and Microsoft Advertising), Paid Social, and other channels to accelerate MQL volume and quality while lifting brand awareness across Applied’s portfolio. This role applies specialized expertise to solve complex performance and measurement challenges, anticipate platform and market shifts, and makes indepe...