Regional Activation Manager, PA
Green Thumb Industries · Philadelphia, Pennsylvania, US
The Role The Regional Activation Manager will report to the Manager, Regional Marketing . This role is expected to provid e day-to-day tactical m arketing su...
Job description
The Role The Regional Activation Manager will report to the Manager, Regional Marketing . This role is expected to provid e day-to-day tactical m arketing support and serve as the “feet on the street ” t o drive revenue and growth in the Pennsylvania market. The Regional Activation Manager will coordinate and execute regionally and nationally led marketing programs, initiatives , and events for both sides of the business, consumer packaged goods and retail , for both RISE and external dispensar y accounts , all while maintaining a RISE-first concept . The overall goal of this position is to bring brands to life and support retail initiatives through the tactical ownership of various marketing initiatives . Th is role requires a candidate who is excellent at relationship-building and collaborat ing , resourceful and has a passion for the cannabis industry . Responsibilities: - A high integrity leader who understands that working in the Cannabis industry comes with greater scrutiny and therefore requires a higher level of compliance with the rules, regulations, policies, and procedures of Green Thumb - 2+ years in Sales, brand marketing or field marketing at a retail organization, co...