Associate Director, Loyalty Marketing & CRM

Job description

Company Description Radisson Hotel Group is one of the world's largest hotel groups with ten distinctive hotel brands, and more than 1,500 hotels in operation and under development in 95+ countries. The Group’s overarching brand promise is Every Moment Matters with a signature Yes I Can! service ethos. People are at the core of our business success and future. Our people are true Moment Makers and together we bring the culture, spirit, environment and opportunities that empower you to be your best, every day, everywhere, every time. Together, we make Every Moment Matter. Job Description: The Associate Director, Loyalty Marketing & CRM oversees the development and execution of Loyalty Marketing and CRM activities for B2C and B2B members, actual and potential. The role is responsible for supporting the growth, engagement, and relevance of the Loyalty Program through strategic marketing, CRM, promotional campaigns, social media, and PR initiatives. The candidate will develop and implement Loyalty Marketing and CRM plans, lead loyalty promotions and awareness initiatives, oversee member communication strategies, and support the development of localized market activations to increase lo...