Senior Product Manager, Growth – Dynamic Landing Pages

Job description

At Fanatics Commerce, we’re more than just a leader in licensed sports merchandise – we’re a team united by a relentless passion for our fans and a commitment to innovation. We live by our BOLD Leadership principles: We Build Championship Teams, we’re Obsessed with Fans , we embrace a Limitless Entrepreneurial Spirit , and we approach every challenge with a Determined and Relentless Mindset . If you’re ready to contribute to a dynamic, fast-paced environment that thrives on collaboration and growth, we want you to be part of our team. Role Overview: We’re looking for a growth-minded Senior Product Manager to lead Dynamic Landing Pages and Digital Marketing strategy. This role will own the post-click journey for key acquisition channels—across Paid Search, PLA, SEO, and emerging AI-native surfaces —ensuring that every visitor lands on the most relevant, personalized, and high-converting experience. You will work closely with Marketing, Engineering, and Personalization teams to define routing logic, design content modules, and optimize journeys based on channel-specific signals. This role is ideal for someone who thrives on measurable impact—driving increases in ROAS, LTV, and revenu...