Category Associate Manager ANZ
Duracell · AU
Expected Contributions - Lead the monthly category scan and shopper performance reports and any ad hoc data requirements - Integrate consumer, shopper and ca...
Job description
Expected Contributions Lead the monthly category scan and shopper performance reports and any ad hoc data requirements Integrate consumer, shopper and category insights and trends into the customer and deliver the battery category range reviews with key retailers Lead the category work to provide the Sales Team with guidance by channel in terms of pricing, sizing and promotional strategy (frequency, depth, product choices) - to maximize sales and margin delivery as well as market share growth potential Develop strong working relationships with cross functional teams including by not limited to sales, category, marketing/shopper marketing and supply chain Develop and maintain relationships with 3rd party data providers and be the key contact between ANZ market and Regional/Global marketing Key Responsibilities: Review Category & Shopper performance continuously to understand drivers and make recommendations on opportunities and next steps to the business Support the commercial function with additional analysis and insights to mitigate risk and exploit short term opportunities to close gaps to annual business plan Develop and maintain reports, dashboards and other tools to track cate...