URBN Paid Search Manager

Job description

Role Summary URBN is hiring a results-oriented and analytical Paid Search Manager with deep expertise in paid search to drive the growth of our paid marketing program(s) and accelerate new user acquisition. As the Paid Search Manager, you will play a key role on managing and optimizing significant investments across Google and Microsoft Ads, while closely tracking performance and cost-efficiency metrics. We're looking for a strong leader who is highly data-driven, constantly looking to elevate execution, challenge existing processes, and champion organization and automation to scale impact and improve outcomes. Members of the team will regularly collaborate with a wide range of cross-functional partners across both the individual brands and broader URBN to share action-oriented insights and drive business. Role Responsibilities: - Oversee budget management for multi-million-dollar program(s). - Assist with budget planning and forecasting. Recommend adjustments to investment amounts to ensure Paid Search contributes appropriately to overall brand goals. - In partnership with Paid Search Associates , own daily flighting, including budget/target adjustments. Communicate directly with...