Social Media Specialist - RedNote

Job description

About Yami Founded in 2013, Yami’s mission is to bring the world closer for everyone to experience and enjoy. We make it easy to discover exciting flavors and trending products from Asia. Named Inc. Magazine’s fastest-growing start-up on the ”Inc. 500 List.”, "We’re committed to connecting people with authentic food, beauty, home, and wellness experiences through our e-commerce platform, iOS, and Android apps. About the Role: We are looking for a creative and culturally fluent Part-Time Social Media Specialist to join our team in Toronto. In this role, you will own our RedNote, presence end-to-end, from strategy and content creation to community engagement and trend-spotting, with a specific focus on reaching and resonating with the Asian community in Canada. This is a role for someone who lives and breathes social media, understands the nuances of the Asian-Canadian experience, and can move quickly to create content that feels native to the platform and authentic to the audience. Key Responsibilities: Production: Design and produce "scroll-stopping" static notes and short-form videos tailored for RedNote’s food, beauty, and lifestyle niches. AI Integration: Leverage AI tools ($Cha...