JobMesh

Manager Product Marketing - MLS

adidas · Portland, Oregon, US

Purpose & Overall Relevance for the Organization: As a Manager in Product Marketing, you are responsible for driving product marketing initiatives within you...

Job description

Purpose & Overall Relevance for the Organization: As a Manager in Product Marketing, you are responsible for driving product marketing initiatives within your respective area. You translate consumer insights and brand strategy into actionable plans, ensuring product relevance and commercial success. You collaborate closely with cross-functional teams to manage timelines, support go-to-market execution and maintain data integrity. Your role is key in shaping product stories that resonate with consumers and deliver business impact. Key Responsibilities: Demonstrate ongoing knowledge of the BU vision, strategic roadmap, and financial objectives Drive the execution of seasonal product portfolio plans and its tactics by aligning cross-functional teams and ensuring deliverables meet strategic objectives Conduct market research and trend analysis to support uncovering new business opportunities Manage end-to-end product development activities and key milestones, ensuring timely progress across functions and alignment with category and brand expectations Deliver against product creation milestones, ensure teams follow the agreed development calendar, and support efficient range development...