Product Marketing Intern

Job description

MEPPI’s Critical Power Solutions Division is seeking a rising junior or senior majoring in Marketing, Business, Engineering, or a related field to support the Product Marketing function for data center cooling solutions. The Product Marketing Intern will assist with product positioning, competitive analysis, and development of product-focused marketing materials that support sales effectiveness and strategic growth in the data center industry. Key Responsibilities: - Assist in developing product marketing collateral such as brochures, technical specs, case studies, training materials, and web content focused on data center cooling solutions. - Support product launches, including gathering product requirements and preparing internal/external launch documentation. - Conduct market and competitive research specific to the data center cooling market, to analyze features, pricing, technology trends, and competitor positioning. - Gather and summarize VOC insights, customer applications, and product performance data to help inform product development and strategy. - Utilize Salesforce CRM and other tools to track product inquiries, segment customer groups, and generate reports supporting...