Senior Manager of AEO & SEO

Job description

About the opportunity Contentful is searching for an AEO, SEO Lead to join our Brand Studio team. As generative engines, answer engines, and AI-powered interfaces become the primary way people discover information, brands need a new kind of search leadership — one that goes beyond rankings and traffic and focuses on visibility, authority, and influence in both human and AI-experiences. You will own the strategy, evolution, and execution of Contentful’s approach to Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), and AI Optimization (AIO) — with SEO as a critical, supporting foundation. This includes direct ownership of search and discovery performance for Contentful’s marketing website, contentful.com . You’ll deeply impact the entire lifecycle — from inclusion and citation in AI-generated responses to measurable impact on traffic, engagement, conversions, pipeline, and closed-won revenue. You will design and lead a modern discovery program that spans AI search engines and answer engines, structured content for machine interpretation, brand authority and trust signals, and traditional SEO where it still matters. This is a strategic, programmatic, and leadersh...