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Enterprise Market Development Executive

Waystar · Lehi, Utah, US

ABOUT THIS POSITION This role is all about driving the business forward for our Enterprise Ambulatory sales team. The successful candidate for the Market Dev...

Job description

ABOUT THIS POSITION: This role is all about driving the business forward for our Enterprise Ambulatory sales team. The successful candidate for the Market Development Executive position will focus on lead generation and serve as the primary resource for the development of qualified strategic Enterprise sales leads. WHAT YOU'LL DO: Qualify leads and prospects based on criteria defined by the sales process Leverage AI tools (CoPilot, ChatGPT, etc.) Work closely with Enterprise Ambulatory AVPs to develop, iterate, and execute on a collaborative territory plan Profile assigned territory and accounts and drive outbound prospecting to generate new business Must call into senior management at large healthcare organizations as part of lead development and qualification. E.g. CTO, CIO, VP of Revenue Cycle, and Director level contacts Conduct research on accounts using sales intelligence tools, including social media tools to increase/identify Total Addressable Market (TAM) expansion Develop an understanding of the account's business issues and other relevant information Provide input to marketing including feedback on quality of leads from marketing programs Execute database and telemarketi...