Experience Marketing Specialist WB & SDA

Job description

Marketing Permanent: Job Description: Business Area & Your Role: Electrolux provides consumers with holistic experiences made up of products, accessories, consumables, services, and software that can have a positive impact on their lives and the planet. Experience Marketing plays a key cross-functional role, influencing development and leading the end-to-end articulation of these experiences—from ideation to launch—through the creation of outstanding content and execution plans. The Experience Marketing Specialist is part of the Experience Marketing Team EMEA and contributes to building a deep understanding of our target audiences, ensuring that new products and services solve real consumer problems. In this role, he or she is responsible for supporting and growing the category by developing marketing assets that drive conversion and purchase intent. He or she also supports the end-to-end commercial launch process for assigned projects, working across functions and geographies to deliver compelling launch materials. Job Responsibilities: Work closely with the Experience Marketing Manager and cross-functional stakeholders on selected projects that drive experience and messaging deve...