Staff Product Marketing Manager
Chainalysis · New York City, New York, US
As a Staff Product Marketing Manager you will lead high-impact go-to-market strategy and execution for some of our most important products and growth initiat...
Job description
As a Staff Product Marketing Manager you will lead high-impact go-to-market strategy and execution for some of our most important products and growth initiatives. You’ll own positioning, messaging, and launch end-to-end, build scalable frameworks for how we bring products to market, and act as a senior thought partner to product and business leaders. This is a highly visible role for someone with proven success at a top-tier B2B SaaS company. The right candidate will be ready to operate at a fast-pace incorporating new AI solutions within our category-defining blockchain data analytics company. In this role, you’ll: First and foremost, design and refine messaging frameworks that clearly articulate customer problems, our solution, and why we win vs. key competitors Own GTM strategy for a major product area: define target segments, use cases, and differentiated positioning, and translate them into clear narratives and offers for the field Lead major product launches and cross-functional initiatives from concept through post-launch impact, aligning Product, Sales, Marketing, Customer Success, and Partnerships on a single plan Develop deep customer and market insight by partnering with...