Senior Marketing Analyst

Job description

The Senior Marketing Analyst provides analytical support and strategic insights to the Consumer Marketing and Ace Rewards teams. This position will work cross functionally with internal business partners to leverage data and insights to aid in developing strategic Marketing campaigns in order to drive traffic and profitable sales for our retailers. In addition, the analyst is responsible for executing and analyzing Ace Rewards customer loyalty, marketing campaigns and interpreting results. Will be responsible for performing in-depth analyses, interpreting results, leveraging industry knowledge and utilizing historical data to turn insights into action. The Senior Analyst will be able to synthesize data and present the insights story, clearly and concisely. What You’ll Do: Results/Analysis/Insights: Reports/Dashboards/Automation: Data/Tools/Technology: - Works independently with the Marketing team to provide analytical support and strategic recommendations for marketing campaigns, brand initiatives, focus categories and promotional efforts. - Partners with Marketing team to understand category and brand performance as well as the impact on growth in market share. - Independently sup...