Field Marketing Specialist

Job description

The Field Marketing Specialist is responsible for supporting the implementation of the Tunnel Wash Business Unit’s Marketing strategy to attain key business objectives. The Field Marketing Specialist will report to the Car Wash Marketing Director of the Tunnel/Car Wash Business Unit, and will work with our Operations Teams and extended Business Units, across the Circle K network, in the development of localized marketing and advertising campaigns to support new site openings, promotions, and overall site exposure. This role will also collaborate and support the development and execution of digital and print signage and other marketing assets and materials. Job Description Essential Functions: Supports strategic decisions from the Tunnel/Car Wash Business Unit, Circle K business partners, as well as at the local site-level. Ensure marketing strategy and campaigns are communicated to and executed at site level; aligning with site level needs. Including but not limited to digital assets, signage, marketing collateral, media relations, social media marketing, field communications, email marketing, app support, and sponsorships/partnerships. Plus planning and execution of events such as...