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Personal Health - Shopper Activation Manager MCC/BTY Benelux

Philips · Eindhoven, North Brabant, THE NETHERLANDS

Job Title Personal Health - Shopper Activation Manager MCC/BTY Benelux Job Description Philips Personal Health offers – fully aligned with the social and emo...

Job description

Job Title Personal Health - Shopper Activation Manager MCC/BTY Benelux Job Description: Philips Personal Health offers – fully aligned with the social and emotional needs of our consumers at home – intensive experience and engagement opportunities. In Marketing, we work every day to improve the lives of our consumers, focusing on the business areas Oral Health Care, Mother & Child Care, Beauty, and Male Grooming. We develop and implement marketing plans tailored to the local requirements in the Netherlands and Belgium. As a Shopper Activation Manager for our Beauty and Mother and Childcare categories, you will play a key role in creating a consistent and engaging brand presence along the entire customer journey – at the POS, online and offline. You will independently develop customized activation plans for various customers and channels within the categories Mother & Child Care and Beauty and manage all online and offline shopper activities that are highly relevant to our shopper target group. 1. Your Responsibilities: - Develop the Local Shopper Activation Plan (LSAP) for relevant customers and sales channels – including assortment, placement, promotion, and communication, in clos...