Strategic Insights Manager RRP

Job description

At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working at JTI. To make a difference with us, all you need to do is bring your human best. What will your story be? Apply now! Learn more: jti.com: Strategic Insights Manager – RRP What will you do?: You will partner with the RRP Director and Strategic Insights Director to build a strong, evidence‑based understanding of U.S. consumers across Reduced Risk Product categories. Reduced-risk products (RRPs) are products with the potential to reduce the risks associated with smoking, e.g. modern oral, e-vapor, heated tobacco sticks. You will lead and execute high‑quality quantitative and qualitative consumer and trade research to inform brand, product, communication, and go‑to‑market decisions. You will connect insights across research, performance data, and market signals to shape clear portfolio, brand, trade, and distribution strategies that support Marketing and Sales teams. You will translate complex data into actionable insights through dashboards, regular reporting, and business updates that ena...