CRM Market Lead
dentsu · Istanbul, TR
The purpose of this role is to provide consulting services for our executive clients that supports integrated experience delivery strategies across sales, se...
Job description
The purpose of this role is to provide consulting services for our executive clients that supports integrated experience delivery strategies across sales, service, marketing and commerce. This role will also provide consulting services on organisational operating model and organisational design. Job Description: Key responsibilities: Leads the building, development and delivery of strategic omni-channel marketing plans Continually monitors current marketing trends, new technology solutions and competitive strategies – and then translates them into new marketing ideas for clients Shows a strong understanding of differences in marketing to customers in different verticals and environments Develops trusted, long-term relationships with key client contacts and executives Ensures meaningful client value is delivered through a mix of best-practice solutions, skills, capabilities and original thinking Manages team members to deliver strategy projects correctly and on-time Collaborates and develops relationships with internal teams (account management, operations, creative, analytics etc.) and partner agencies to understand the feasibility of cross-channel recommendations/ plans Identifies...