Digital Marketing Account Specialist

Job description

Overview Join a fast-growing digital marketing team supporting top automotive brands. This is a great opportunity for someone early in their career to grow into a digital strategy role while gaining hands-on experience across Google, Meta, and performance marketing. As a Digital Marketing Account Specialist, you will play a critical role in driving client success by bridging execution and strategy. You will manage day-to-day performance across a portfolio of dealership accounts, ensuring campaigns are optimized, insights are actionable, and clients receive consistent, high-quality support. Key Responsibilities: Account Performance & Optimization: Manage the day-to-day performance of assigned dealership accounts, ensuring campaigns are optimized and aligned with client goals Monitor pacing, performance trends, and KPIs across digital channels (Google, Meta, etc.) Conduct regular audits to ensure best practices are followed and identify opportunities for improvement Execute and recommend optimizations to improve lead volume, cost efficiency, and overall ROI Client Support & Communication: Serve as a point of contact for routine client communication and performance updates Support and...