Marketing Manager (Canada)

Job description

ABOUT THE ROLE: LeoVegas is seeking a highly motivated and results-driven Marketing Manager to take ownership of our marketing strategy and execution within the dynamic Canadian market. This is a pivotal role that requires a blend of strategic campaign planning, hands-on channel guidance, brand stewardship, and strong compliance focus. You will be instrumental in driving both customer acquisition and retention, reporting directly on performance, and ensuring LeoVegas maintains its position as a leading operator in the region. YOU WILL BE RESPONSIBLE FOR: - Campaign planning: take the lead on planning and execution of marketing campaigns. - Agency / third party management and coordination. - Alignment of Brand and Marketing/campaign creatives: ensuring constant optimisation of our marketing materials to best drive consideration and grow the brand in the market. - Competitor analysis: maintain thorough knowledge of competitor movements, and report back any recommendations/competitor-led inspiration. - Aiding all single-channel marketing experts with the planning, creation, and execution of effective acquisition marketing. - Aiding the CRM team with the planning, creation, and executi...