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Head of Customer Engagement & Marketing

Roche · Istanbul, TR

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine con...

Job description

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters. The Position: The Head of Customer Engagement & Marketing is a pivotal executive role within the Roche Turkey Leadership Team, entrusted with holistically architecting, leading, and executing the commercial vision and go-to-market strategies for the company's entire pharmaceutical portfolio. This role functions as the "Chief Commercial Conductor," orchestrating and unifying both the strategic business units (Disease Area Teams) and the central marketing capabilities that serve them (Marketing Leads / Marketing Chapter) under a single, cohesive vision. This leader directly manages and develops two distinct leadership groups: the Disease Area (DA) Leads and the Marketing Leads. Through the DA Leads, they hold ultimate accountabilit...