JobMesh

Marketing Manager, MarketStreet

WS Development · Lynnfield, Massachusetts, US

Overview The Marketing Manager will work closely with the General Manager (GM) and will be expected to be a leader in developing innovative and impactful mar...

Job description

Overview The Marketing Manager will work closely with the General Manager (GM) and will be expected to be a leader in developing innovative and impactful marketing strategies for our brand. The Marketing Manager will be responsible for creating and managing brand strategy, implementing marketing omni-channel campaigns, advertising, events, PR, and managing owned media channels including social media, website, e-mail and our newly-launched Loyalty program, MarketStreet Insider . . This position will have the opportunity to utilize passion and creativity while working hand-in-hand with best-in-class retailers such as Alo, Whole Foods Market and Sephora to beloved locals like Polkadog Bakery, Chicken and the Pig and Union Square Donuts. The Position: - Creates, develops, and implements an annual marketing plan. The plan should maximize the marketing budget to drive traffic to the property and its tenants while staying true to the brand identity of Marketstreet - Embrace and actively integrate AI tools into daily workflows, proactively explore new technologies to identify opportunities that drive efficiencies and better outcomes across the business. - Frequently reviews and understands...