Senior Marketing Executive
FBD Insurance · Dublin, Leinster, IE
Talent, Support, Success. . About the Role This is a wide-ranging position that will give exposure to all forms of marketing.
Job description
Talent, Support, Success. . About the Role: This is a wide-ranging position that will give exposure to all forms of marketing. The role-holder will be a passionate and energetic champion of great customer-led marketing activity and is required to develop outstanding work that moves the brand forward in a very positive way. Job Responsibilities: - [i] Lead the activation of key sponsorships, including FBD Semple Stadium, Tipperary GAA, Rás Tailteann, and the FBD Connacht League. - Support the Agri Marketing Manager in developing and delivering the annual FBD and FBD Trust event plan aligned to business KPIs. - Enhance FBD’s brand presence across events, conferences, award ceremonies. - Evaluate the effectiveness of all events and propose improvements or strategic changes as required. - Maintain proactive and consistent communication with key stakeholders across FBD and FBD Trust. - Develop and manage the PR, social and communications plan to amplify the FBD brand externally and champion the events programme internally. - Contribute to a cohesive content strategy across all social media channels, ensuring alignment with brand identity, messaging, and core business objectives. - Ensur...