CRM Loyalty Campaign Manager - 9 month FTC

Job description

Are you a detail-driven CRM specialist with a passion for loyalty marketing? Do you thrive on planning, deploying and optimising high-volume CRM campaigns at scale? Are you motivated by increasing loyalty programme sign-up and reward redemption across millions of customers in a highly regulated environment? If so, this role could be a great fit. We’re looking for a CRM Loyalty Campaign Manager to own the planning, deployment and ongoing optimisation of customer loyalty programme across a large, established customer base of several million customers. This role is critical in driving programme engagement, participation and redemption towards meeting our business critical churn-reduction targets. Reporting into the Brand Reputation CRM Manager, you will be responsible for end-to-end CRM channel execution across own channels such as email, SMS, direct mail or App with direct ownership of deployment. You’ll work closely with Creative, Digital, Data, Legal, Customer Service and Commercial teams to deliver compliant, high-quality CRM campaigns at scale. What you’ll be doing: CRM Channel Planning & Execution: Own CRM channel planning to support loyalty programme sign-up, engagement and rew...