CRM Executive
Greene King · GB
Company Description Join us at Greene King the country's leading pub company and brewer, where our mission is to pour happiness into lives and become the pri...
Job description
Company Description Join us at Greene King the country's leading pub company and brewer, where our mission is to pour happiness into lives and become the pride of great British hospitality. We have something special, deeply rooted in our 220-year brewing and pub history, creating the business we are proudly known for today. Still today our 39,000 strong team are the guardians of what’s wholly British, the pub experience. As CRM Executive you will take ownership for the planning, execution of CRM campaigns and implement test and learn plans for optimising campaign performance and improving customer KPIs. The role will focus on email communications; briefing, campaign setup, audience selection, proofing and campaign performance analysis using pre-existing templates. The CRM Executive will also take ownership of the development and optimisation of automated lifecycle email marketing campaigns. As we further develop our customer engagement and data strategy, you will support the delivery of new communication channels into the mix for example app and push. Job Description: Your role as a CRM Executive... What you will bring...... - Working in conjunction with your brand partners, you wi...