Account Executive

Job description

Summary: The Times-Tribune, a subsidiary of MediaNews Group, is seeking an Account Executive to join the team! The Account Executive is responsible for the sales and development of digital marketing campaigns for target businesses and organizations. This role handles a high percentage of transactional selling with a large number of accounts. What you will do: Proactively prospect, qualify, grow, and maintain all sales activities, from lead generation through close in an assigned territory or category Possess a thorough knowledge of print and digital product portfolios; use that knowledge to overcome customer objections Develop prospecting leads using a variety of sources, including digital, radio, TV, and direct mail Understand and demonstrate the value our print and digital products have over the competition to new and current advertisers Analyze how the competition sells their products and services, including rates and specials Maintain records of products sold and identify ways to increase advertiser spend Create marketing presentations and solution-based proposals based on information provided by the customer Stay current on trends in the newspaper industry (including print, di...