Director of Digital Engagement
The University of Texas at Austin · US
Job Posting Title: Director of Digital Engagement ---- Hiring Department: Dell Medical School ---- Position Open To: All Applicants ---- Weekly Scheduled Hou...
Job description
Job Posting Title: Director of Digital Engagement Hiring Department: Dell Medical School Position Open To: All Applicants Weekly Scheduled Hours: 40 FLSA Status: Exempt from FLSA Earliest Start Date: Immediately Position Duration: Expected to Continue Location: UT MAIN CAMPUS Job Details: General Notes Dell Medical School is seeking a Director of Digital Engagement. Purpose: As Dell Medical School embarks on the next chapter of its evolution — building a truly integrated academic health system — the Director of Digital Engagement plays a central leadership role in shaping how the institution connects with audiences in a fast-changing digital landscape. This position leads enterprise-wide efforts to strengthen visibility, reach and reputation. The Director of Digital Engagement sets and drives digital strategy — spanning paid and organic campaigns, cross-platform advertising, enterprise social media, analytics/insights, and the optimization of Adobe Experience Manager, Customer Data Platform, and CRM systems. The role also ensures that digital engagement strategies are aligned with patient access and clinical priorities, including environments integrated with Epic electronic health...